Harris Williams & Co. Advises Asset Marketing Services in its Recapitalization

Harris Williams & Co., a preeminent middle market investment bank focused on the advisory needs of clients worldwide, announces the recapitalization of Asset Marketing Services (AMS), a leading multi-channel direct marketer of high-value collectible coins and proprietary branded jewelry and watches.  AMS is a portfolio company of Stone Arch Capital (Stone Arch).  Harris Williams & Co. acted as the exclusive advisor to AMS.  The recapitalization closed on October 4, 2012 and was led by Patrick McNulty, Tiff Armstrong, Ryan Nelson and John Klim from Harris Williams & Co.’s Richmond office.

“AMS’s data-driven approach to marketing, which is based on a vertically integrated strategy, proved highly attractive to potential partners. We also continue to see strong demand for direct marketing businesses that are able to capture and retain loyal customers within highly attractive demographic groups,” said Patrick McNulty, managing director at Harris Williams & Co.

Stone Arch, based in Minneapolis, MN, is a private equity group that makes equity investments in lower-middle market companies primarily based in the Midwest with revenues typically ranging from $20 million to $150 million. The firm partners with management to create long-term value through growth opportunities and operational refinement. The firm invests in a wide variety of industries excluding real estate, technology and commodity businesses.