Harris Williams & Co. Advises Generation Brands Holdings, Inc. on its Sale to AEA Investors LP

June 10, 2016

Harris Williams & Co., a preeminent middle market investment bank focused on the advisory needs of clients worldwide for 25 years, announces the sale of Generation Brands Holdings, Inc. (Generation Brands), to AEA Investors LP (AEA). Generation Brands is an established leader in the highly attractive North American lighting fixtures industry, with a collection of the market’s most recognized and trusted brands. Harris Williams & Co. served as the exclusive advisor to Generation Brands, a portfolio company of Quad-C Management, Inc. (Quad-C). The transaction was led by Ryan Nelson, Mike Hogan and Walker Dales of Harris Williams & Co.’s Industrials Group and Brent Spiller, Corey Benjamin and Marshall Printy of the firm’s Consumer Group.

“Since the creation of the platform by Quad-C, Generation Brands has become a leading independent provider of decorative lighting in the U.S. with compelling brand equity and a reputation for innovation,” said Ryan Nelson, a managing director at Harris Williams & Co. “The sale of Generation Brands is indicative of the continued strong interest from financial and strategic buyers in the building products sector as well as LED lighting, which is rapidly increasing its market penetration.”

“It has been a pleasure working with Generation Brands’ management team and shareholders,” added Mike Hogan, a managing director at Harris Williams & Co. “We are excited to see the company, with the support of its new partner, build on its existing leadership position and execute management’s growth strategy.” 

Generation Brands is one of America’s leading companies serving lighting retailers and the electrical wholesale, e-commerce and showroom industries. The company has an outstanding portfolio of residential and commercial lighting fixtures and ceiling fans that provide value to its customers and end-users with superior service, leading edge design and outstanding quality.

Founded in 1989 and headquartered in Charlottesville, Virginia, Quad-C is a middle market private equity firm focused on investing in well-established business services, healthcare, transportation/logistics, consumer, industrial and specialty distribution companies. In its more than 25-year history, Quad-C has invested over $2 billion of equity across more than 50 companies. The Quad-C team is committed to partnering with entrepreneurs and management teams to accelerate growth and create long-term value.

AEA was founded in 1968 by the Rockefeller, Mellon and Harriman family interests and S.G. Warburg & Co. as a private investment vehicle for a select group of industrial family offices with substantial assets. AEA’s active individual investors include an extraordinary network of more than 75 of the world’s leading industrial families, business executives and former government leaders. Today, AEA’s approximately 70 investment professionals operate globally with offices in New York, Connecticut, London, Munich and Shanghai. The firm manages funds that have approximately $10 billion of invested and committed capital including the leveraged buyouts of middle market companies and small business companies and mezzanine and senior debt investments. AEA Private Equity invests across four sectors: value added industrial products, specialty chemicals, consumer/retail and services.

Harris Williams & Co. (www.harriswilliams.com), a member of The PNC Financial Services Group, Inc. (NYSE:PNC), is a preeminent middle market investment bank focused on the advisory needs of clients worldwide. The firm has deep industry knowledge, global transaction expertise, and an unwavering commitment to excellence.  Harris Williams & Co. provides sell-side and acquisition advisory, restructuring advisory, board advisory, private placements and capital markets advisory services.

Harris Williams & Co.’s Industrials Group has experience across a variety of sectors, including building products and materials; advanced manufacturing; aggregates, metals, and mining; chemicals and specialty materials; industrial technology; and packaging. For more information on the firm’s Industrials Group and other recent transactions, visit the Industrials Group’s section of the Harris Williams & Co. website.

Harris Williams & Co. has closed over 100 transactions across a broad range of building products and materials sectors, including production, distribution and services related to building materials, commercial and residential construction; infrastructure and public facilities; repair and remodeling; cabinetry, windows, and doors; flooring and tiles; roofing and siding; HVAC, electrical and plumbing; aggregates; asphalt; ready-mix concrete; cement; and engineering and construction services.  For more information on the firm’s Building Products & Materials experience, visit the Building Products & Materials section of the Harris Williams & Co. website.

Harris Williams & Co.’s Consumer Group has completed more than 50 transactions in recent years across a variety of verticals, including branded consumer products; consumer services; food, beverage and agribusiness; and restaurant and retail.  For more information on Harris Williams & Co.’s Consumer Group and other recent transactions, visit the Consumer Group’s section of the Harris Williams & Co. website.

Investment banking services are provided by Harris Williams LLC, a registered broker-dealer and member of FINRA and SIPC, and Harris Williams & Co. Ltd, which is authorized and regulated by the Financial Conduct Authority.  Harris Williams & Co. is a trade name under which Harris Williams LLC and Harris Williams & Co. Ltd conduct business.